Astroturfing [as-truh-turf-ing]
noun
1. the act or process of installing Astroturf on a surface.
2. (usually lowercase) the deceptive tactic of simulating grassroots support for a product, cause, etc., undertaken by people or organizations with an interest in shaping public opinion: In some countries astroturfing is banned, and this includes sponsored blog posts.
See more synonyms on Thesaurus.com
Origin: First recorded in 1985–90; Astroturf + -ing
Now YOU come up with a sentence (or fic? or graphic?) that best illustrates the word.