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Word of the Day 08/14/17 Glocal

Glocal (adjective)
glocal [gloh-kuh l]


adjective
1. of or relating to the interconnection of global and local issues, factors, etc.: a glocal conference on community development.
2. of or relating to the tailoring of globally available products and services to local markets: a glocal sales strategy.


Origin: 1980-85; blend of global + local

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