Lizet Elaine (simplyn2deep) wrote in 1_million_words,
Lizet Elaine
simplyn2deep
1_million_words

Word of the Day 09/27/15 Ballyhoo

Ballyhoo (noun, verb)
ballyhoo [n. bal-ee-hoo; v. bal-ee-hoo, bal-ee-hoo]


noun, plural ballyhoos.
1. a clamorous and vigorous attempt to win customers or advance any cause; blatant advertising or publicity.
2. clamor or outcry.
3. a halfbeak, Hemiramphus brasiliensis, inhabiting both sides of the Atlantic Ocean.

verb (used with object), verb (used without object), ballyhooed, ballyhooing.
4. to advertise or push by ballyhoo.

Synonyms
1. buildup, hoopla, fanfare; hype.

Origin: 1830-40, Americanism; of uncertain origin

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